Advertising Agencies

Pitching a new client? Or perhaps you’ve just won a new account, but haven’t staffed up yet. Maybe you need someone to fill in while an employee is on vacation. I am available to help on a contract basis. And with more than ten years’ agency experience, I’m good at getting up to speed fast.

SERVICES OFFERED:

  • Content development and management: designing/producing microsites; content development, corporate blogging, podcasts, e-newsletters, community development/management, web-based tutorials, social media campaigns.
  • Developing strategic marketing plans: identifying key market segments; determining positioning, marketing objectives, and communications objectives; developing test matrices.
  • Hands-on project management: working with clients, creative and technical staff, and outside service providers; senior-level client presentations; keeping projects on strategy, on schedule, and within budget.
  • Nuts and bolts: writing creative briefs; developing schedules and estimates; managing lists, e-mail campaigns, lettershop, and fulfillment processes.
  • Leading teams: leading existing account and creative teams; deepening client relationships.

SUCCESSFUL AGENCY RELATIONSHIPS:

Here are some of the agencies I’ve worked for; in many cases I have developed a fluid contracting relationship, allowing the agency maximum staffing flexibility.

  • Euro/RSCG (San Francisco)
  • Brann (San Francisco)
  • Cohn & Wells (San Francisco and Toronto offices)
  • DirectWorks (Melbourne, Australia)
  • McCann/MRM Gould (San Francisco)
  • The 360 Group (San Rafael, CA)
  • True North/Wells Marketing (San Francisco)
  • WNM (Melbourne, Australia)
  • Yates Advertising (San Francisco, CA)

CALL TODAY (415) 209-6325 for more information about how I can help support your agency.